Programmed Sadness – Lecture by Geert Lovink

On May 5th Geert Lovink will talk about ‘technological sadness’, the default mental state of the online billions. What happens when nothing can motivate you anymore, when all the self-optimization techniques fail and you begin to carefully avoid these forms of emotional analytics? The lecture will zoom in on the widespread techno-sadness that is produced by dominant social media platforms through ‘behavioral modification’ with the aim to keep users coming back to the app, exposing them to even more personalized adds.

The lecture will take place from 2 p.m. to 5 p.m in Via Azzo Gardino 23, Bologna, at the Department of Philosophy and Communication. Click here to see the flier of the event.